Prevent counterfeits
Without a registered trademark, anyone can sell products using your brand name on Amazon MX and Mercado Libre. Registration gives you legal tools to stop them.
Your brand protected in Mexico. 1 class included; additional classes at $450 each. Required for Amazon Brand Registry, Mercado Libre Brand Protection, and counterfeit takedowns.
Trademark rights are territorial. Your US or EU registration doesn’t protect you in Mexico. Without IMPI registration, anyone can sell counterfeits using your brand on Amazon Mexico and Mercado Libre.
Without a registered trademark, anyone can sell products using your brand name on Amazon MX and Mercado Libre. Registration gives you legal tools to stop them.
Amazon’s Brand Registry requires a registered trademark. It unlocks A+ Content, brand analytics, and enhanced protection against listing hijackers.
MELI’s Brand Protection Program removes counterfeit listings. A registered trademark is your entry ticket.
Your Mexican trademark strengthens your global IP portfolio and may qualify for protection in other Madrid Protocol countries.
Your brand name in standard text. Broadest protection.
Your logo or visual brand identity. Protects the graphic element.
Name + logo together. Most common for ecommerce brands.
Distinctive packaging or product appearance. For unique physical products.
4–6 months end-to-end. IMPI handles examination, publication, and registration; Tally prepares and follows the file.
Week 1. Availability search to verify no conflicts with existing registrations in your class.
Week 2. Formal application with IMPI. You can claim priority from your home registration if filed within 6 months.
Months 2–4. IMPI reviews and may issue office actions. We respond on your behalf within deadline.
Month 4–5. Published in IMPI gazette for opposition period. We monitor for opposition filings.
Month 5–6. Certificate issued by IMPI. Valid 10 years, renewable indefinitely.
Approximately 4–6 months from filing to registration. If IMPI issues an office action, the timeline may extend by 1–2 months.
No. Trademark rights are territorial. A US or EU registration does not protect you in Mexico. You need a separate IMPI registration. However, you can claim priority from your home registration if filed within 6 months.
No. Foreign individuals and companies can register trademarks in Mexico directly through IMPI. However, having a local entity makes enforcement easier.
10 years from registration date, renewable indefinitely for additional 10-year periods.
Or available as an add-on for $450 per class. Includes search, filing, office responses, and registration certificate.
Start your application. We’ll run an IMPI availability search within 48 hours.
Start your application